Social 28 gets a fresh new space!


July 04, 2016

First impressions are everything! When we were approached to design the graphics for Social 28's leasing office, we knew we had to create a striking aesthetic that reflected the community's upscale feel. Based on the company's existing brand manual, we crafted a 2015 leasing campaign consisting of both exterior & interior graphics and large format printing.

 

Social 28 store front style leasing office graphics


The exterior was designed using the strike-through elements included in their branding guide. These lines mimic the dashes found in the logo and tie the pieces together under a unified look. We carried this methodology through the rest of the project.

 

Branded yard sign


Once inside, prospective clients are greeted by an over-sized wall graphic of the University/Downtown area. This large map was juxtaposed with large frosted acrylic prints featuring full color property renderings.

 

Full mural wall graphic and acrylic lobby signs

 

Custom designed geotagsCustom designed geotagsCustom designed geotagsCustom designed geotags

 

We also developed a series of iconography to be included on color coded geotags highlighting the area's many restaurants, bars, shops, and university buildings. The geotags were printed on a low-tack vinyl for easy application and removal.

 

Wall wrap and acrylic lobby signs

Acrylic Floor Plan Lobby Signs